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Paul Born & Lisa Attygalle

Paul Born & Lisa Attygalle
Paul Born grew up as the son of Mennonite refugees. This is what has made him deeply curious about and engaged in ideas that cause people to work together for the common good. Paul is the Co-Founder and Co-CEO of Tamarack Institute and the Founder and Director of Vibrant Communities. He is the author of four books, including two Canadian best sellers. Paul is a global faculty member of the Asset Based Community Development Institute (ABCD) and a senior fellow of Ashoka, the world’s largest network of social innovators. In her role at Tamarack, Lisa works with cities and organizations to improve the way they engage with their communities. Over the last seven years her work has focused on creating engagement strategies for municipalities and organizations, integrated communications planning, and the use of technology and creativity for engagement. Lisa constantly advocates for simplicity in infrastructure, frameworks and design and loves applying the principles of marketing, advertising, loyalty, and user experience to community initiatives. -- Au Tamarack Institute, Lisa travaille avec les villes et les organisations afin qu’elles améliorent leur façon de mobiliser leur communauté. Au cours des sept dernières années, son travail s’est concentré sur l’élaboration de stratégies de mobilisation pour les municipalités et les organisations, la planification intégrée des communications, et l’utilisation de la technologie et de la créativité pour mobiliser les gens. Lisa est partisane de la simplicité en ce qui concerne les infrastructures, les cadres de travail et la conception. De plus, elle adore appliquer les principes de la mercatique, de la publicité, de la fidélisation et de l’expérience utilisateur aux initiatives communautaires.

Recent Posts

Community-Based COVID Recovery

Posted by Paul Born & Lisa Attygalle on March 17, 2021

10 - A Guide for a Community-Based COVID-19 Recovery is a beautiful 32-page booklet based on an idea hatched by the Tamarack Board and Co-CEO’s Liz Weaver and Paul Born while developing a ten-year strategy for Tamarack. As an organization we have spent many hours considering why and how cities and communities have become such a force in community change, especially now during COVID-19. With an eye to the future, this guide captures this momentum, attempting to do so in practical and useful ways.

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