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CASE STUDY | Sudbury Youth Co-Design Digital Strategy to Improve Service Access

Community Engagement, Case Studies, Youth, Youth Engagement, CBYF Publications, Homepage Resources

The Brand Identity and Digital Strategy project’s goal was to develop an in-depth understanding of youth and how to best engage, recruit and maintain youth participation. Additionally, the project served to create a virtual platform to enable youth to connect and more easily navigate services within their community with a unique brand, championed by youth.

Sudbury’s newly launched Brand Innovation and Digital Strategy is an innovation project co-designed with youth and funded through the Communities Building Youth Futures Initiative (CBYF). The project’s aim is to address barriers that youth experience in accessing local services, which was identified as a priority from a series of conversations with area youth.


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Vibrant Communities supports cities and local leaders to develop and implement large-scale change initiatives through four learning networks: Ending Poverty, Deepening Community, Building Youth Futures and Climate Transitions. Our belief is that when we are effective in strengthening community capacity to engage citizens, lead collaboratively, deepen community and reduce poverty, our work contributes to the building of peace and more equitable society.

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